Ruud Lighting 24th August 2010

  • NIKON D700
  • (C)Jeff Amram; 2010 All Rights Reserved
  • 15.000 s (15/1)
  • f/16.0
  • Reserved
  • 400
  • 2010:08:24 21:12:22
  • 29.00 (290/10)
  • Manual Exposure

Shot Notes

This photo was for a project I shot for Ruud Lighting out of Racine, Wisconsin. They contacted me to photograph their LED light fixtures in the parking lot of Neveh Shalom Synagogue in Portland, OR. The job actually posed an interesting challenge. They needed their lights photographed from an angle that is somewhat above the fixture in order to minimize glare and flare bombs which would occur if they were photographed from below. What this meant was that we had to rent a scissor lift to get me above the lights…no problem, except that the parking lot is sloped and scissor lifts are meant to be used ideally on a flat surface. Well, I had no choice except to get a big ladder and a complicated rigĀ  in order to get the shot. Working by myself, it seemed like using the scissor lift even on a sloped surface was the better choice. What made it even more interesting was that the alarm on the lift which is supposed to sound if the lift starts tilting, was broken, so I had to be really careful about getting too high up on the lift. Needless to say it was a little nerve wracking, especially for someone who doesn’t like heights!

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